Digital Marketing Executive - Start Immediately

Lyza Education is seeking an energetic and creative Digital Marketing Executive to enhance our vibrant team. This role is perfect for those passionate about digital strategies and who thrive in a fun and dynamic work environment.

At Lyza Education, you’ll be part of an organisation dedicated to revolutionising STEAM education for children aged 5 to 12. Our unique curriculum, developed around the educational robot Kebbi, emphasises human-centric learning and has been highly praised by institutions like First Steps Preschool and JESSIN PAPL. Joining us means you’re not just taking a job; you’re stepping into a role where you can genuinely impact children’s educational experiences. Enjoy the opportunity to grow with a company that values innovation and creativity, where your efforts directly contribute to shaping the future of learning. Join Lyza Education, where exciting challenges meet great rewards!
 

Key Responsibilities

• Plan, execute, and optimise digital marketing campaigns across channels like social media, search engines, and email, while also managing content for websites, blogs, and newsletters.
• Implement SEO and SEM strategies to enhance visibility and generate leads, and monitor digital performance metrics to optimise campaign effectiveness.
• Work together with team members to devise marketing strategies, generate, and manage leads, ensuring seamless follow-up in the enrollment process post-lead generation. 
• Maintain friendly and positive communication with customers, including leads, parents, and enterprises.

Qualifications

• Bachelor’s degree in Marketing, Communications, or related field, with at least 1 year of experience in digital marketing, preferably in the education sector.
• Demonstrated ability in using digital marketing tools (e.g.,Facebook Ads Manager, SEO tools, Wix) and managing lead conversion processes effectively.
• Highly proficient in design tools, such as Photoshop etc.
• Creative thinker with excellent interpersonal skills, able to innovate and stay abreast of digital marketing trends and best practices.
• Good interpersonal skills and good team player.
• Meticulous and able to work independently.