E-Category Specialist

Careers that let you play !

We are the champs in crafting and slinging sporting goods, apparel, and equipment. Whether you're smashing goals or conquering the great outdoors, Decathlon's got your back – because winning is our favorite sport! 🏆🌟

What is our culture like ? 

• Where decisions spark High-fives : 

Decathlon rocks a lively, sporty vibe where mistakes can turn into global victories.  We tackle responsibilities with the same energy – turning challenges into triumphs! 💪

Our game plan? Preserving the world together! 🌍🚀🏅

• Your career touchdowns : 

At Decathlon, we're not just talking about career growth – it's a wild ride! 🚀 Lace up those career sneakers for limitless possibilities, whether scoring locally or making international moves. Your journey with us? An epic adventure! 🌍🏀🎉

• Live for sports ? Now do it for a living : 

At Decathlon, dive into sports madness with events, competitions, and a winning culture. Enjoy exclusive employee discounts for top-notch gear – where games and victories turn into epic celebrations! 🏆🎉🏅

As a E-Category Specialist, I will:

• Enhance product and service digital visibility and drive key digital commerce metrics, prioritizing customer satisfaction and lifetime value.
• Optimize local digital assortment and implement commercial actions to increase sustainable revenue across all platforms.

Responsibilities

Develop and execute category sales and sustainability strategies

• Own the commercial success of my category within the country, rigorously tracking and driving key performance indicators.
• Develop and implement an ambitious annual business trajectory and supporting weekly action plans, ensuring alignment with supply chain capabilities and global strategies.
• Define and execute impactful local promotions and commercial activations, in collaboration with growth marketing teams.
• Support the implementation of circular economy models for the category.
• Share best practices with counterparts in countries and zones.

Develop and manage merchandising & digital content

• Enhance product discovery and boost online conversion
• Activate the tree structure of my category according to Decathlon's digital merchandising guidelines.
• Own and optimize category-specific landing pages (PLPs, PDPs) and understand their impact on the overall checkout process.
• Optimize internal search engine and internal search result page.
• Drive content marketing plan for my category.
• Ensure consistent branding and messaging across all category pages and landing pages.

Shape market and local digital assortment

• Continuously monitor the local market and digital competitors (activities, pricing, assortment).
• Manage the product life cycle, from ensuring optimal stock and availability to efficient end-of-life management, in close coordination with the supply chain.
• Analyze my local digital assortment's performance to make data-driven product selections.
• Partner with brands and marketplace counterparts to optimize the product discovery process and boost performances.
• Stay informed about industry trends and best practices in e-commerce.
• Ensure compliance with legal and regulatory requirements.

Enhance customer acquisition and experience

• Drive customer acquisition and foster loyalty (CLV), through the category attractiveness, efficiency and visibility.
• Collect and analyze user feedback across all digital touchpoints within the categories.  
• Configurate automation tactics to personalize the user's journey.
• Facilitate the transfer of digital-exclusive product knowledge to retail teams.
• Collaborate with retail teams to cultivate a cohesive omnichannel experience, driving seamless online-to-offline journeys for customers.
• Work together with digital commerce experts in order to create maximum value in the online journey.

Skills requirements :

• Passionate and committed to users - Empathy, continuous self questioning, ability to learn
• Ability of projection and think beyond next quarter.
• Leadership: able to drive the team in passing the sense, federating the team in a network mode.
• Flexible and Adaptable
• Influential Communication Skills and Presentation Skills
• Listen to and give feedback, take a step back - Keep a good knowledge of the domain (competitive environment), of the users (and its needs), in strategic marketing
• Negotiate, compromise and facilitate the interactions between commercial teams and supply teams
• Build a user trajectory for your sport
• I pilot my activity weekly and monthly
• Display the right offer and merchandising with the help of tools like SPID, Tesseract, Sphere , Algolia, PIXL, Contentful
• Analyse the user journey and the business of your sport universe with Google Analytics and ContentSquare
• Ability to conduct keyword research for your sport to optimise your SEO strategy.

💰 A remuneration That Grows With You:

• Monthly bonuses, up to a whopping 20% of your base salary.
• Dive into the opportunity to become a Shareholder and share in the success of our global family.
• At the end of the year, reap the rewards of profit sharing based on the performances across the country.

🚀 Climb the Career Ladder:

• Elevate your skills with the power of our internal Decathlon Academy – upskill and re-skill your way to greatness.
• Chart your course with internal career progression opportunities in both retail and our incredible support team.

💸 Flexibility That Fits Your Lifestyle:

• Enjoy a flexible spending allowance annually for Sports & Health related expenses, including dental, vision and wellness activities;

🛍️ Be the Ultimate Decathlon Insider:

• Revel in a fantastic 20% staff discount on ALL Decathlon products – yes, including bikes, kayaks, tents, and everything else you need for your favorite sports! 🚴⛺🛶

❤️ Because We Care About You:

• We've got your well-being covered with comprehensive medical and insurance coverage.
• Flash that winning smile with dental benefits.
• Keep your health in check with a health screening allowance.
• For our female champions, enjoy maternity benefits designed just for you.
• And when life throws curveballs, lean on our counseling sessions for support.

🏋️‍♀️ Sports, Community, and Bonding:

• Kick off those shoes and join in the sports fun after work or during store meetings.
• Immerse yourself in a vibrant community of like-minded, sporty individuals just like you!

At Decathlon, we're not just a workplace – we're a lifestyle, and we want you to experience the very best. Join us and let's conquer the world of sports together! 🌟🏆🎉

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