Executive, Marketing

Company :

"Build the Future of Automotive with Us."

Founded in 1979, Vantage Automotive Ltd (VAL) is the exclusive retail partner of electrical vehicle brands, BYD and Denza, as well as official distributor for Ford in Singapore. Over the years, VAL has built a strong track record in developing franchises for mass-market and premium passenger and commercial vehicles.

As part of Sime Group, ranked No. 25 in the Fortune Southeast Asia 500, we’re connected to a powerful network across nine markets in the Asia-Pacific region. With over 13,900 employees, Sime Motors is a leader in automotive assembly, importation, distribution, retail, and after-sales services.

What You'll Be Doing

As an Executive, Marketing, this role supports marketing execution for the BYD brand, working closely with appointed dealers, the Brand Principal, and external partners to drive showroom traffic, brand visibility, and sales performance.

This role ensures that marketing campaigns, events, and communications are delivered effectively at the retail level and aligned with brand guidelines and business objectives.

• Work closely with BYD dealers to plan and execute showroom promotions, roadshows, test drive events, and local marketing activations.

• Execute distributor and principal-led marketing campaigns, including new model launches and promotional activities.

• Act as the primary marketing contact for dealers, providing guidance on campaigns, brand usage, and best practices.

• Coordinate marketing collateral production and distribution in line with BYD brand standards.

• Support events and exhibitions, including planning, on‑site coordination, and post‑event reporting.

• Assist with public relations and media activities, including press events, media coordination, and coverage tracking.

• Ensure all marketing executions comply with brand governance and approval processes.

• Support budget tracking, purchase orders, vendor coordination, and marketing financial reporting.

• Prepare campaign performance reports, dealer participation tracking, and marketing documentation.

• Support the retail marketing team in the planning, coordination, and execution of all events and retail activations.

Who We're Looking For

• Diploma or Degree in Marketing, Communications, Business, or a related field.

• Experience in automotive, retail, or dealer‑based marketing is an advantage.

• Strong coordination and stakeholder management skills.

• Detail‑oriented, organised, and comfortable working with multiple parties and timelines.

Why Join Us at Sime Motors?

• Be part of a trusted brand with a regional footprint

• Work with cutting-edge automotive technology

• Grow your career in a supportive, performance-driven culture