Ecolab is seeking a Field Marketing Manager to support the growth of our Life Sciences (LS) business in APAC region. This role will be pivotal in driving local marketing strategies and tactical execution, ensuring alignment with global and regional priorities while adapting to the unique dynamics of the regional market.
Key Responsibilities
Regional Field Marketing Strategy and Execution: Develop and execute localized marketing initiatives tailored to regional customer needs, regulatory environment, and cultural context. Ensure marketing activities resonate with local audiences while maintaining global brand consistency.
Business Analysis and Planning: Consolidate and analyze financial and performance data (sales, profitability, etc.) to generate insights and recommendations for senior management. Facilitate discussions on opportunities and challenges during the annual planning cycle. Consolidate market data to build growth outlook.
Product Marketing: Manage Ecolab’s product portfolio in APAC. Providing local inputs and innovations to regional and global team to advocate market specific needs. Also maintaining product life cycle in order to share market dynamics and product adaptation, etc. to help for product registration, phase-out, deactivation when necessary.
Market Intelligence: Monitor market trends, demand dynamics, and competitive landscape, and pricing strategies
Field Marketing/ Tactical Marketing:
Required Skills
Education & Experience
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