We are seeking a capable Marketing Communications Executive/Assistant Manager to join our high-achieving team at Capella Hotel Singapore in Central Region.
Growing your career as a Full time Marketing Communications Executive/Assistant Manager is a promising opportunity to develop relevant skills.
If you are strong in problem-solving, negotiation and have the right aptitude for the job, then apply for the position of Marketing Communications Executive/Assistant Manager at Capella Hotel Singapore today!
Roles & Responsibilities
Position Overview
The Marketing Communications Executive/Assistant Manager creates and executes property-level communications with our customers. Reporting to the Director of Marketing and Communication, this role promotes on-brand messaging to customers through traditional, digital, and social media channels to enhance the hotel's image.
This role helps build direct marketing plans, targeted campaigns, and activated channels to drive consumer awareness and preference, increase market share, and create a broader portfolio and brand awareness through hotel participation in significant community and social events and targeted public relation campaigns. You will also assist with planning, discussing and coordinating all marketing and communication activities and the development of all marketing and advertising initiatives.
The Role
A. Managing Brand Equity
- Develop digital communication plans in accordance to business objectives
- Develop digital strategies to enhance brand reputation and achieve positive brand equity
- Manage the design and performance of the hotel websites as well as digital and social media platforms to ensure brand consistency
B. Developing Marketing Strategies
- Maximise revenue from PPC, SEO and other performance marketing activities based on hotel business priorities, seasonality and marketing plans
- Work closely with marketing and revenue directors for the hotel and support in the development of suitable packages to generate demand for the hotel
C. Manage Marketing Campaigns and Events
- Management of Capella Singapore's websites, booking engine, affiliated sites and OTAs to ensure that content is accurate, up to date and in line with brand standards
- Plan, manage and execute digital marketing activities for the hotel to drive demand and direct bookings for the hotel and its dining establishments
- Stay abreast of digital marketing trends updates and propose new strategies to increase market share against the hotel's competitor set
E. Manage Human Resources, Finance, Report Management and Continuous Improvement
- Responsible for our monthly reporting on social media statistics and analytics.
- Evaluate new technology applications to spur innovation in customer engagement and experience
Benefits of working as a Marketing Communications Executive/Assistant Manager in Central Region:
● Opportunity to Make a Difference
● Rapid Progression
● Advantageous package
No CV Required
How to get there?
Your email job alert is now active!