Product Executive

 Product Executive (Consumer Appliances)

Location: Ubi 

Salary 2800sgd - 3500sgd

Key Responsibilities:

Analyze product performance, market trends, and customer feedback to improve offerings
Monitor competitors and support pricing, promotions, and lifecycle decisions
Define product strategies, positioning, and unique selling points
Support product development to meet market needs, safety, and regulatory standards
Coordinate with supply chain, suppliers, and sales to ensure smooth execution and quality delivery
Prepare key documents (spec sheets, sales tools, marketing assets)
Collaborate with marketing on messaging, campaigns, and launch materials
Assist in launch planning, training content, and go-to-market activities

Requirements:

• Degree in Business, Marketing, Engineering, or related field

• 3 - 4 years experience in product/category management (preferably in consumer goods/appliances)

• Strong analytical, communication, and project management skills

• Proficient in Microsoft Office

Aurora Asia (21C0671) | Stephanie Luan (R21100585)

Copy from MCF 08/04/2025: *Wendy

Job Description:

As the Product Executive plays an integral role in the development and management of consumer appliances products. You will support the product development process, coordinate product launches, and ensure alignment between marketing, sales, and customer feedback. The ideal candidate will have a strong passion for consumer products, a deep understanding of market dynamics, and the ability to work in a fast-paced, cross-functional environment.

Key Responsibilities:

· Support the development of new consumer appliance products, ensuring they meet customer needs, safety standards, and industry regulations.

· Assist in defining product strategies, positioning, and value propositions that resonate with target customers.

· Collaborate with marketing teams to develop product messaging and promotional strategies.

· Work with cross-functional teams (suppliers, supply chain, sales) to ensure timely product delivery and high-quality standards.

· Prepare product documentation, such as technical specifications, marketing materials, and sales tools.

· Analyze product performance, sales data, and customer feedback to optimize products and identify areas for improvement.

· Help manage the product lifecycle, including pricing, promotional strategies, and end-of-life decisions.

· Monitor competitor products and pricing to keep the company competitive in the market.

· Coordinate product launches, including preparing launch plans, content, and training materials for internal teams and retail partners.

Skills & Requirements:

· Bachelor's degree in Business, Marketing, Engineering, or a related field.

· 3 – 4 years of experience in product category management, marketing, or a related field (preferably within consumer goods or appliances).

· Analytical mindset with the ability to interpret data and make data-driven decisions.

· Strong understanding of the consumer appliances market and emerging trends.

· Excellent communication skills and the ability to work cross-functionally with multiple teams.

· Strong project management skills and the ability to manage multiple tasks simultaneously.

· Proficiency in Microsoft Office Suite

· Ability to thrive in a fast pace and multitasking environment

· Self-starter and a team player with the ability to influence cross-functional partners

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Posted MCF-2025-0521495, 10/04/2025 Lavie