Sales Manager - Direct Sales

Role Summary

The Sales Manager is responsible for leading business development and sales; from opportunity identification to closing the deal. The role is responsible for growing the Sperry Marine market share, brand recognition and business results in Singapore.

The Sales Manager is accountable for developing and owning customer relationships with the objective of positioning Sperry Marine for new build, retrofit and long term service agreements. A core focus and success criteria for the role is driving high levels of customer satisfaction and providing leadership within Sperry Marine in the form of market reviews, business plans, key account reviews and capture strategies.

Key Responsibilities

Lead direct business development and sales opportunities:

• Lead and progress opportunities throughout the sales process, address customer requests for preliminary and final offerings, technical information, and performance requirements. Inform and report on progress to relevant stakeholders
• Define, implement and execute market strategies and action plans
• Analysis of end-user requirements to develop customer-orientated solutions
• Proactively collaborate to enable cross-organisational cooperation throughout the sales process including organising demonstrations, workshops, webinars and other interactions
• Lead contract negotiations with the support of cross-functional teams
• Ensure a comprehensive handover of commercial and technical aspects at contract award to the execution teams
• Identify and support with the capture of new build projects
• Maintain an accurate opportunity pipeline
• Responsible for forecasting demand and sales volumes
• Ensure compliance of our sales activities with internal business processes

Maintain and develop customer relationships to ensure high levels of customer satisfaction:

• Identify and develop relationships with new customers
• Implement Key Account Management strategies

Develop and promote Sperry Marine market position and brand:

• Support Product Management (marketing) in the development of regional pricing and go-to-market approach
• Participate in relevant industry events, such as conferences, seminars, and trade shows
• Work with internal and external experts (technical, financial, legal, environmental, etc.) in order to maximize the competitiveness of Sperry Marine solutions