sales representative

sales representative

promotes and sells a company's products or services by identifying prospects, conducting demos, negotiating contracts, and closing deals to meet revenue targets

. They act as the primary client contact, building relationships to drive business growth, managing client records via CRM tools, and delivering after-sales support.

emlyon business school

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Key Responsibilities

• Lead Generation & Prospecting: Generating leads, conducting cold calls, and researching potential customers to build a client base.
• Sales Presentations & Demos: Demonstrating product features and benefits, and preparing tailored presentations for prospective clients.
• Negotiation & Closing: Negotiating contracts, pricing, and payment terms to achieve sales targets and maximize profitability.
• Relationship Management: Maintaining strong relationships with existing and new clients to ensure satisfaction and repeat business.
• Reporting & CRM Usage: Updating CRM systems, tracking sales activity, and preparing accurate sales reports for management.
• Market Analysis: Understanding competitor activities and industry trends. Workable +9

Requirements & Skills

• Sales Expertise: Proven experience in a sales role with a track record of meeting or exceeding targets.
• Communication Skills: Strong verbal, written, and interpersonal skills to build rapport.
• Negotiation & Closing: Persuasive selling skills.
• Technical Proficiency: Familiarity with CRM tools (e.g., Salesforce, HubSpot) and MS Office.
• Soft Skills: Resilience, time management, and the ability to work independently or in teams.
• Education: Bachelor’s degree in business or related field is often preferred.