The Senior Retail Executive drives customer engagement and sales performance in Singtel retail outlets. Beyond day-to-day sales, the role supports store operational standards, mentors junior staff, and helps execute campaigns with consistent service quality.
The Senior Retail Executive also provides first-level resolution for escalations and relays customer/market feedback to improve processes.
Make an Impact by
Customer experience and sales
Provide end-to-end consultations across mobile, broadband and related products, tailored to customer needs.
Explain and demonstrate device features and recommend suitable plans and value-added services.
Upsell cross-category offerings (e.g., accessories, lifestyle products) to improve attachment and basket size.
Manage customer escalations and provide first-level resolution before management intervention.
Capture and relay customer feedback and competitor intelligence to improve in-store execution.
Store operations and compliance
Support store opening/closing duties, daily reconciliation and inventory accuracy.
Maintain visual merchandising standards and ensure promotional readiness (collaterals, pricing and displays).
Assist queue and appointment management during peak hours and events to protect customer experience.
Conduct stock checks and ensure device/accessory availability is aligned with promotions.
Adhere to responsible selling standards and company policies; maintain accurate documentation in systems.
Team enablement and campaign execution
Act as buddy mentor for new Retail Executives; provide on-the-job coaching and feedback.
Conduct refresher training on systems (e.g., POS/CRM) and campaign updates; share best practices.
Support campaign launches and product activations by briefing teammates and coordinating execution.
Track store-level KPIs and support reporting to HQ (e.g., conversions, attachments, service indicators).
Propose improvements to sales floor processes and customer journey touchpoints.
Skills for Success
Minimum: Secondary education; Diploma preferred (Business, Communications or related fields).
Sales or retail experience required (telecommunications / electronics retail experience is advantageous).
Strong customer engagement skills; able to handle escalations calmly and independently.
IT savvy; comfortable using POS/CRM systems and digital tools for customer and sales documentation.
Able and willing to work retail hours, including weekends and public holidays (up to 44 hours/week; up to 6 days/week).
Good communication and interpersonal skills; bilingual in English and one other language is preferred.
Positive attitude, dependable team player; demonstrates leadership potential for mentoring juniors.
Are you ready to say hello to BIG Possibilities?
Join Singtel to shape what's next and accelerate your career through meaningful work, continuous learning, and real impact.
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