Intern, Brand Strategy & Activation (lyf)

Brand

• Drive the operation strategy of a brand including defining brand activities calendar, creation of robust plans, identification of potential vendors for engagement.  

• Assist to curate and develop guidelines for delivering brand promises and collaborating with different level of stakeholders to scale-up the brand.  

• Research, analyze and evaluate the potential of commercial activities as a brand-building strategy for lyf.  

Recruitment and Talent Attraction

• Develop brand assets and tactical plans for talent acquisition and development in line with brand standards and lyf digital strategy.  

• Support ad hoc projects which focus on developing the brand within existing and new projects.  

Job Requirements:  

• Currently pursuing a degree in Business  

• Analytical, detail-oriented, digitally savvy, and people-oriented  

• Innovative and creative team player who is also independent and a self-starter – ability to navigate a dynamic organization.  

• Demonstrates accountability and thrives in complex environments while effectively managing numerous tasks  

• Self-motivated and energetic