Loyalty Marketing Executive (Bank) L 6-Month Contract - Part-Time

Key Responsibilities

Loyalty Programme Management

• Manage and execute the Member-Get-Member (referral) programme, including end-to-end coordination and fulfilment.
• Support the development and execution of loyalty-led initiatives to enhance client engagement and retention.

Client Gifting & Experience

• Oversee festive gifting programmes, including sourcing, vendor management, and fulfilment for key occasions (e.g., year-end, festive celebrations).
• Ensure seamless delivery of premium gifting experiences aligned with brand standards.

Campaign & Asset Coordination

• Coordinate and manage the design, production, and delivery of branded materials such as festive packets and client collaterals.
• Ensure proper approvals, timelines, and quality standards are met across all deliverables.

Digital & Client Experience Support

• Provide input and review for enhancements to client-facing platforms (e.g., booking websites), ensuring an intuitive and premium user experience.

Client Communications

• Support the development and execution of ad-hoc client communications tailored to the wealth segment.
• Ensure messaging aligns with brand tone, compliance guidelines, and client expectations.

Vendor & Premium Management

• Manage corporate premiums, including sourcing, inventory, and distribution.
• Coordinate with external vendors to ensure quality, cost efficiency, and timely delivery.

Requirements

• Bachelor’s degree in Marketing, Communications, Business Administration, or a related field.
• Minimum 1-2 years of relevant experience in marketing, client engagement, loyalty programmes, or related roles.
• Understanding of the Wealth / Private Banking segment is good to have
• Excellent organizational and time management skills, with the ability to manage multiple initiatives simultaneously.
• Proficiency in Microsoft Office Suite.
• Detail-oriented, proactive, and able to work independently in a fast-paced environment.