Marketing Associate (Marketing Analytics/AI) (1-Year Contract) - Part-Time

About the Company

A global leader driving sustainable energy transformation solutions.

About the Job

• AI-Driven Marketing Campaigns: Assist with designing and launching focused B2B marketing initiatives across digital and classic media channels.

• Smart Content Creation: Leverage artificial intelligence tools to produce client communications, marketing presentations, social media posts, newsletters, and promotional assets.

• Digital Asset Management: Organize and update marketing hubs, digital content libraries, and external materials.

• Event Coordination: Provide logistical backing for webinars, client events, marketing campaigns, and specialized technical workshops.

• CRM Management: Drive commercial efficiency by managing Salesforce (SFDC) pipelines, monitoring campaigns, and auditing data integrity.

• Business Intelligence & Reporting: Compile pipeline updates, conduct win/loss assessments, and maintain precise customer and market records.

• Sales Analytics: Transform market, customer, and sales datasets into actionable dashboards and performance reports to aid leadership forecasting.

• Commercial Insights: Evaluate the financial return on investment (ROI) of marketing programs and build business cases for strategic growth plans.

• Workflow Automation: Deploy approved AI platforms, copilots, and intelligent agents to streamline content research, reporting, and daily sales workflows.

• AI Compliance: Verify that all automation and AI-driven initiatives align with internal corporate governance, data privacy policies, and security mandates.

• Team Collaboration: Partner with cross-functional units—including Product Management, Communications, Regional Sales, and Service Operations—to refine client engagement and share best practices.

Skills and Requirements

• CRM Proficiency: Practical experience managing opportunities and tracking data quality within Salesforce (SFDC).

• AI & Automation Aptitude: Competency using modern AI platforms for generative content creation, workflow automation, and data analysis.

• Data Literacy: Ability to interpret sales metrics, build functional dashboards, and translate raw data into strategic business insights.

• B2B Marketing Foundation: Solid understanding of multi-channel B2B campaign execution and event organization.

• Cross-Functional Communication: Excellent interpersonal skills to collaborate effectively with diverse regional business units and internal stakeholders.

• Governance Awareness: A strong commitment to maintaining data security and adherence to compliance frameworks.

To apply online please use the 'apply' function.

(EA: 94C3609/ R24124496)