Marketing Executive - Part-Time

The job scope of a marketing manager typically includes:

Strategic Planning: Developing marketing strategies and plans to meet company goals.

Market Research: Conducting market research to understand customer needs and market trends.

Campaign Management: Creating and overseeing marketing campaigns, including online and offline advertising.

Budget Management: Managing the marketing budget and allocating resources effectively.

Team Leadership: Leading and mentoring marketing teams, if applicable.

Brand Management: Ensuring brand consistency and identity across all marketing efforts.

Product Launches: Planning and executing product launches and promotional activities.

Data Analysis: Analyzing marketing data and performance metrics to make informed decisions.

Customer Relationship Management: Building and maintaining customer relationships.

Digital Marketing: Overseeing online marketing channels like social media, email marketing, and SEO.

Content Creation: Developing marketing content, including copywriting and creative assets.

Collaboration: Working closely with sales, product development, and other departments to align marketing efforts with overall business objectives.

Competitive Analysis: Monitoring and analyzing competitor activities.

Compliance: Ensuring marketing activities comply with relevant laws and regulations.

Reporting: Providing regular reports and updates to senior management.

Evaluation and Optimization: Continuously assessing marketing strategies and making adjustments for better results.