Social Media Analytics Executive (Freelance) - Part-Time

NOTE: We are hiring for candidates familiar with social dashboards and identifying actionable insights, and who are strong writers comfortable working with creatives and interfacing with clients.

You will support the creative and content team, and the larger agency, through research, auditing, and uncovering insights to power effective creative and content solutions, and analysing data that inform and guide strategies.

You will be a core member of the Social Media team to ensure clients’ performance objectives and KPIs are duly met. You will provide assistance to the wider Creative and Content team and other departments of the agency in the space of digital and social performance, best practices and key trends and insights. Likewise, you will act as a consultant to clients and advise on performance efficiency and digital technologies.

You will be the go-to person on all things digital and social performance with key focus on paid social. You are passionate in driving digital success and will provide the learnings and findings on ways to achieve exemplary results for our creative content output.

Key Responsibilities

Operational / Technical

• Manages content operations and quality checking processes for efficient and error-free execution
• Decent understanding of platforms - latest digital and social platforms, channels and format
• Create reports/presentations to present observations, insights and recommendations

Reporting

• Broad understanding of reporting metrics to help improve and strengthen Social Media management activity and social content development
• Regular and accurate analysis and reporting of always-on and campaign performance against client benchmarks
• Decent understanding of the strategic and business context the client is operating in, using this knowledge to develop effective solutions for the client
• Adhere to performance reporting standards such as social media, post campaign, website performance results and analysis
• Basic understanding of social and digital ecosystems, how consumers use each platform and how a brand should participate in an authentic way to identify strategic roadmaps across these channels

Business & Client Management

• Understand the client's overall objectives, and how their work contributes to that
• Learn how to use and configure digital and social media analytics tools to support and deliver client's BAU reports
• Able to create presentations to present observations and findings from the data analysis

Stakeholder Management

• Work effectively in a team, able to support the team in requirements
• Day-to-day stakeholder management, maintaining regular contact to ensure communication flows effectively

Communication

• Coherent and clear written and verbal skills
• Keen to contribute & not shy to share their thoughts with the team (everyones POV is valid)