Multi-Layer CUAS Senior Director of Sales (APAC)

We are seeking a high-impact, quota-carrying Director of Sales – Multi-Layer CUAS responsible for driving revenue growth and closing strategic deals across the Asian market.

This is a hands-on execution role, owning opportunities end-to-end (A–Z)—from early market engagement and opportunity shaping through capture, negotiation, and contract award.

The role requires a proven “hunter-closer” with deep experience in complex defense/HLS sales cycles, capable of converting pipeline into signed contracts and revenue.

Key Responsibilities

1. Revenue Ownership & Quota Delivery

• Own regional sales quota (pipeline, bookings, and revenue targets)
• Build, qualify, and convert a high-value pipeline of opportunities
• Drive consistent quarterly and annual revenue performance
• Maintain accurate forecasting and deal visibility

2. Full Lifecycle Deal Execution (A–Z)

• Own opportunities from:
• Early engagement / intelligence
• Opportunity shaping and positioning
• Capture strategy and pursuit
• Proposal development
• Negotiation and contract closure
• Lead complex deals including:
• Government tenders
• Multi-party programs
• Strategic direct awards
• Personally drive closing activities and ensure deals reach signature

3. Active Deal Leadership (Hands-On)

• Act as deal owner and quarterback for all strategic pursuits
• Coordinate internal teams (product, R&D, legal, finance) to win deals
• Remove blockers and accelerate deal velocity
• Ensure disciplined execution of capture processes

4. Strategic Account Penetration

• Identify and develop high-value accounts across APAC
• Build direct relationships with decision-makers and influencers
• Expand footprint within key accounts (land & expand

5. Partner-Enabled Sales Execution

• Leverage and manage local partners, integrators, and primes to win deals
• Build winning teaming structures for large tenders
• Ensure partners actively contribute to pipeline and deal closure

6. Competitive Positioning & Win Strategy

• Develop clear win strategies per deal
• Position differentiated multi-layer CUAS solutions aligned to customer needs
• Anticipate competitor moves and proactively counter them

7. Market Execution Intelligence

• Continuously identify new opportunities, budgets, and upcoming tenders
• Maintain real-time understanding of:
• Procurement pipelines
• Customer priorities
• Competitive dynamics
• Feed actionable intelligence into ongoing pursuits

• 8–12+ years in direct sales in defense, HLS, or security sectors
• Proven track record of closing large, complex deals (multi-million €)
• Demonstrated ability to own and close opportunities A–Z
• Strong network within Asian defense / HLS ecosystem
• Deep understanding of government procurement and tender processes
• Experience working with system integrators, primes, and local partners
• Background in CUAS / ISR / defense tech – strong advantage